Strategic Personal Branding

What Is Strategic Personal Branding?

Companies used to have a face that represented the character and values of their owners. Therefore the ability to bring your ideas, values, and goals to the audience, build strong relationships and know the way you should develop your professional and personal skills will help you to move your career to the next level and create a strong and stable business.

Strategic Personal Branding is a complex approach, which includes systematic and balanced work on your personal resources in order to reach your life goals, which allows you to manage your daily routine that way so that all spheres of your life stay in harmony.

For Whom is Strategic Personal Branding?

For Those Who Want To

1. Balance their careers and personal lives

2. Have stable motivation for work and get energy from it

3. Make their career path straight

4. Get the rules of their personal success in different areas of life

Why Do You Need Strategic Personal Branding?

You are not satisfied with your work

Your current position and income are not matching your professional experience and skills

You spend too much time working or the opposite – you struggle with procrastination

You have to appear regularly in public, both in person and virtually

You have a successful career, but now reached a plateau

You have great career, and now you have come to the point where you understand that further success of your business depends on your Personal Brand and it’s social value

How You Apply the Results

Well defined goals will help you determine your personal motivation, so you will stay on track until you reach your destination

You will have articulated professional goals that are not contradictory, but support and match your personal goals

You will have a list of your strengthens and weaknesses, and will see your competitive advantages and areas where your professional and soft skills can be improved

You will receive a list of your resources with the scales of their development, so you will see growth areas

You will get an expert style recommendation about your psychological and personal style portrait, and recommendations for implementation

Finally you will get detailed short and long- term personal brand strategies based on all previous information

Well defined goals will help you determine your personal motivation, so you will stay on track until you reach your destination

You will have articulated professional goals that are not contradictory, but support and match your personal goals

You will have a list of your strengthens and weaknesses, and will see your competitive advantages and areas where your professional and soft skills can be improved

You will receive a list of your resources with the scales of their development, so you will see growth areas

You will get an expert style recommendation about your psychological and personal style portrait, and recommendations for implementation

Finally you will get detailed short and long- term personal brand strategies based on all previous information

Steps of Strategic Planning

7 Steps of Strategic Planning

Articulating your personal values and goals

Articulating your professional goals

Personal SWOT analysis

Drawing up a circle of resources

Personal session with stylist

Personal session with psychologist

Developing a personal brand strategy

Who Are Our Clients?

Large and small business owners

Entrepreneurs and sole proprietors

Middle and high-level managers

Civil servants, government employees